Your Perfect Business Match
by Jack Tesmer

Published by Career Press. Available January 2002 at,
--&--

A groundbreaking approach to surviving and thriving in today's business battleground

Your Perfect Business Match is a refreshingly different management book that takes "reinventing your organization" to the next level.  (Five-page, printable summary here.)

While many organizations must reinvent themselves to compete in rapidly-changing markets, not all marketplaces are created equal. In fact, as long-time consultant Jack Tesmer demonstrates, there are now four clearly identifiable types of market environments: Kingdoms, Battlegrounds, Jungles and Frontiers. The requirements for survival and success differ markedly from one to the next. Furthermore, what works in one market may lead to disaster in another.

Your Perfect Business Match is the first book to identify these four distinct and diverse market environments, acknowledge and describe their differences, and then analyze what specific attributes an organization needs to be successful in each one. It describes the four types of organizations - Ruler, Warrior, Hunter and Pioneer - that are commensurate with the marketplace environments. Most important, it helps you identify your organization's current culture, analyze its current market, and develop a new and more effective alignment, either by encouraging organizational change or by promoting a shift to a different market environment.

At the heart of this book is a single principle: When an organization has a structure that is appropriate for its market, a synergy is created that deeply supports and empowers the organization, its management, and its work force. But when such an alignment is lacking, the organization is doomed to dysfunction and struggle, if not outright failure.

While Your Perfect Business Match will break new ground with a great majority of its readers, it is based on concepts - and a widely used assessment instrument - that have been extensively field tested and refined over the past decades in organizations in the United States and throughout Europe.

Though obviously an essential work for top corporate executives, any manager or entrepreneur will appreciate the frameworks the author has developed to help them make sense of the complexities and difficulties inherent in today's markets.

A former executive with 3M, Jack Tesmer is president of Jack Tesmer and Associates, an international network of organization, management and marketing consultants. Jack and his company have helped organizations from 3M, Merck and IDS Financial Services to the Hazelden Foundation, the Minneapolis Public Schools, and KPMG Europe, as well as companies that serve marketplaces from health care to consumer products to heavy equipment, automotive, and electronics.

Five-page summary of concept outlined in this book is available here (pdf file, 200KB).